Head Camper - Pete Cunningham

Pete Cunningham is the co-founder of Redsuit, Australia’s High-Performance Narratives advisory. With over 35 years of experience in advertising, brand strategy, and behaviour change communications, Pete has built a career on crafting messages that make an impact.

Campaigns under Pete’s direction have been recognised nationally and internationally, including AFA Effectiveness Award-winning work for Griffith University and Queensland Health, the Australian advertising industry’s highest honour. A sought-after thought leader, Pete has guest lectured on brand strategy and behaviour change at The University of Queensland, Queensland University of Technology, and Griffith University. He has also served on the national board of the Advertising Federation of Australia and as its Queensland Chair while contributing as a judge for numerous industry awards.

At Pitch Camp, Pete combines decades of hands-on pitching experience with global best practices to deliver an unparalleled learning experience. He’s designed Pitch Camp to be more than a workshop—it’s a space where aspiring pitchers are encouraged, supported, and equipped to achieve their best.

Pete lives in Brisbane, Australia, and loves walking anywhere and everywhere.